What Makes a Good Music Video?

The music video I will be talking about and analysing in this blog post will be Of Monsters and Men - king and lionheart.




Instant impact - The main impact of this music video is the story and how it is being shown in the music video. The song is about a mother whos son had been taken away from her. However the mother never gives up looking for the boy. The video is very over exaggerated with monsters and spirits. This music video is very artistic and has a lot of different camera angles and effects to show the story as it would feel in real life. It reminds me how George milies made is short films and old movies it shot of has that theme.

Linear editing - In this video there are a lot of edits and CGI, this would have been done in the post production stage to get the video the way the band what the video to look. The angles and shot that the camera used were very noticeable , for instance there is a lot slow motion and close ups in the whole music video.

Visual pleasures-  The quality of the video is if a high standed, ranging up to 720p to 1080p making it very clear to look at. The mise- en - scene is very dark and not well lite throughout the whole video. Even though the lighting is of a low key bis goes well with the song. dark and mysterious and emotional, this is suited towards the song and the video.

Wow factor - The video has a unique wow factor, when watching the video it gives a sense of emotion. This song is a very 'get up and do it' song, the whole theme is very interesting and original, they' ve made the  video look like an old movie with the set design and the 3D look to it.

Pop Culture - The video does now show any evidence of a pop culture, the song is aimed towards a certain culture and fan base. This is shown by the song itself and the instruments used.